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What Kind of Experience Do I Need to Open an Ice Cream Business? (On Your Own vs. with a Franchise)

  • October 8, 2016

Confidence, ambition, and a commitment to your craft: These are a few of the characteristics that make a great Marble Slab Creamery franchisee.

A positive attitude goes a long way, and it’s one of the most important ingredients to becoming an all-star franchisee at Marble Slab.

In fact, positivity and a passion for seriously tasty treats are two of the most important traits for running with Marble Slab’s proven business model and making an impact. Of course, service with a smile is also important!

ice cream business

What Kind of Experience Do I Need?

This question is essential to understanding how you can thrive running a franchised ice cream business.

The reason it is essential is that your particular business experience might play less of a role than the kind of experience that you’re bringing to the table.

Regardless of whether you’re coming at an ice cream franchise opportunity from the quick service restaurant sector, the service industry in general, or another franchise, there are a few qualities that distinguish franchisees who excel.

Coachable Leaders and Hard Workers Wanted

When you think of a great manager, you probably think of someone who’s excellent at delegating and remains positive throughout the day, which has the additional benefit of fostering a can-do attitude among staff.

One characteristic that might not leap as readily to mind when you think of an effective manager is coachability.

Since the credo of franchising is “you’re in business for yourself but never by yourself,” it makes sense that franchisees would take advantage of their franchisor’s full support staff and actively seek out advice from other successful franchisees.

All great leaders are great listeners. Consider any outstanding coach, spiritual leader, or business advisor whom you know. Behind that leader, you will find a line of mentors who provided inspiration and direction during key phases along the leader’s journey.

Asking for help from your peers and especially from your franchisor is also essential to making the most of your opportunities. Then, putting in the hours and learning to delegate the tasks you can’t single-handedly check off your list is a must. It’s always okay—even encouraged—to ask for a little help.

An Ice Cream Business Is a Sweet Investment

There are approximately a million franchise establishments in the U.S. contributing nearly $900 billion to the U.S. economy and currently employing almost 10 million workers. That’s incredible.

Economic growth for franchising in particular is slated to continue at a robust rate throughout 2016 and beyond. The reason is that franchising capitalizes on a proven business model, which underscores the importance of getting behind an established system of training, hiring, operating, and marketing from coast to coast.

The forecast is especially good for franchisees who are looking to open a franchised ice cream business and who have access to liquidity and solid net worth.

Even if you’re struggling to find capital, private lenders and the U.S. Small Business Administration typically makes it easier for franchisees to secure loans than those who want to start their own ice cream business from scratch. This is because lenders and SBA loan backers know that franchising is a lower risk activity with a more reliable payoff.

Because franchises in general—and Marble Slab in particular—offer help finding prime territories and growth markets, as well as marketing assistance and mentorship that you wouldn’t necessarily get by going it alone, you can both save time and reduce risk by choosing a proven, Global Franchise Group-backed ice cream franchise.

Do you want to learn more about how you can invest in an ice cream business like Marble Slab? Visit our website for more information!